Although my description of Anthropologie may be a little bias, seeing as I love their products, it cannot be denied that it is a visually appealing website. Even if you know nothing about the style of clothing that is sold there, you can get a feel for it upon entering the website. Despite the beautiful and creative images of models in their attire, the text looks to be modeled after something that a typewriter would have written and the colors are neutral. This gives it a neat and sophisticated look with a hint of vintage. The images change smoothly and there are even video clips of the models which also adds a level of quality. When clicking through the site, there is a definite pattern of vintage and this is good that it is consistent. I think this website is well put together as well as visually appealing.
On the other hand...
http://yvettesbridalformal.com/
This is honestly one of the most ridiculous websites I have ever encountered (and growing up computer savvy, I have seen hundreds of websites). Everything about this site is wrong. There are too many colors, no organization of the links, a cluster of random images in the background that don't even relate to bridal attire, and the images that do show brides are low quality and look as if they are taken from a cell phone. The text is not helpful or informative, but distracting and looks as if a child had a bit too much fun playing with the paint software. I do not think that anyone would seriously inquire to what Yvettes Bridal has to offer after taking one look at the website. It completely destroys any credibility they may hope to have.
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